Dealer Network · Colorado · Phillips County
Become an AJ Shades Dealer in Phillips County
Phillips County: about 4,420 residents on the northeastern plains, farm families under big-sky sun, and buyers who purchase like they buy equipment.
Prefer text? Text AJ Shades at (909) 325-3110
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five-star reviews
CSLB #951583
Prefer to talk it through? Text (909) 325-3110 (TEXT-only) or call Richard Gutierrez, Project Manager, at (949) 378-6642 (Se habla espanol).
Phillips County is high-plains farm country in Colorado’s northeastern corner. About 4,420 people live here, anchored by Holyoke with Haxtun and Paoli rounding out the towns, and the economy runs on dryland farming and the families who have worked this ground for generations. It is a handshake market: reputation travels at the speed of the coffee shop, and a dealer earns the county one good install at a time.
The buying psychology is the opportunity. Farm families buy tractors, combines, and grain bins on engineering and service life, and they apply the same test to everything else. The awning pitch that wins here is not lifestyle copy, it is the spec sheet: the arm mechanism, the motor, the wind sensor, the sealed housing, the warranty. Sell it like equipment and the farm buyer nods along.
The sky is the urgency. Big-sky sun bakes the plains all summer, wind runs unbroken for miles, and hail season turns every exposed surface into a target. Homeowners here have watched weather destroy cheap shade, which makes the demonstration the whole sale: sensor-driven auto-retract before the storm, a full cassette that seals fabric and arms away from hail and dust, and quiet motorized operation.
The structure is simple wholesale. AJ Shades products move through dealers nationwide, product-only, and you handle installation with your crew or trusted local contractors. AJ Shades installs in-house only across Southern California, San Diego, Los Angeles, Orange, Riverside, and San Bernardino counties. In Colorado, the dealer owns the job end to end, supported by our training, measuring guidance, and technical team.
The ag calendar sets the rhythm. Planting and harvest own the family’s attention, which makes the winter shop season the quoting season: farmers plan projects when the equipment is parked. The dealer who quotes in winter installs in the shoulder seasons, and the farm buyer who decides in January is a buyer who does not shop you in May.
The product line
What Phillips County dealers sell
Engineered shade for the high plains, sold on service life.
Motorized Power Screens
Motorized zip-track screens that drop over patios, porches, and shop openings, shade, privacy, and insect control at the touch of a button. On Phillips County farmsteads, the screen earns its keep on west-facing porches and anywhere the evening bugs gather.
See power screens for dealersFull-Cassette Awnings
Full-cassette retractable awnings, the profile that wins the hail argument. Sealed housing locks the fabric and arms away from hail, dust, and wind-driven grit between uses, backed by a fifteen-year factory warranty a farm buyer can respect.
See cassette awningsOpen-Roll Retractable Awnings
Open-roll retractable awnings for Phillips County: motorized operation, sensor-driven storm protection, and on-demand shade at the line’s most accessible price. The entry point for value-minded farm families who still want the engineering.
Browse the dealer catalogThe factory backs every retractable awning and motorized power screen for 15 years, serviced by the factory itself. For the farm buyer’s service-life test, that is the whole argument in one line. American-made and veteran-owned; coverage varies by product and component.
Patio covers are not part of the dealer lineup.
Territory opportunity
The high-plains farm territory
Holyoke, Haxtun, Paoli, and the farmsteads between them.
Anchor in Holyoke. The county seat holds the farm-service businesses, the school-town professionals, and the farm-family households with the porches and patios that need shade. A visible install on a well-traveled Holyoke street does more than any ad.
Work Haxtun and Paoli. Smaller towns with tighter networks, where one good job becomes the whole street’s business. Referrals here move fast and carry weight, which rewards the dealer who measures carefully and shows up when promised.
Quote the farmsteads. Farmhouses with big patios, shops with west-facing doors, and equipment sheds all sit under the same punishing sky. These are mobile-quoting jobs with real tickets, and the screen play on shop and porch openings is an upsell most dealers never think to offer.
Own the entire county. About 4,420 residents means one dealer covers Phillips County outright, no subdivided territories, no internal competition, just a whole county of farm families and one name they learn to trust.
Why partner with AJ Shades
The equipment-buyer edge
Farm families buy on engineering and service life, exactly what this line sells.
1. Wholesale terms, real margin. The traditional supply chain taxes the dealer three times before the sale. AJ Shades sells to you direct from the factory at dealer pricing, so the markup that used to feed distributors lands in your pocket instead.
2. Sell engineer to engineer. Farm buyers respect machinery that is built right. You arrive with arm geometry, motor ratings, sensor logic, and a fifteen-year warranty, the language of the equipment lot applied to the patio. It is the most natural sale a farm-county dealer ever makes.
3. Hail closes the cassette. Every plains buyer has a hail story. The full cassette seals the fabric and arms away from ice and grit, the sensor retracts before the cell arrives, and the demonstration writes the quote. Weather that kills cheap awnings sells engineered ones.
4. Fifteen years beats buying twice. Farm families hate buying anything twice. The 15-year factory warranty on every retractable awning and motorized power screen turns the premium price into the cheap option over time, and the math is obvious to people who run equipment for decades. Coverage varies by product and component.
5. Your capital stays yours. No stock, no storage, no tied-up cash. The factory builds each awning and screen to order and ships it to the job site, which means a Phillips County dealer runs on samples, a catalog, and working capital that stays working.
Already installing on the plains? The contractor program serves crew-led businesses, and many Colorado partners hold it together with the dealer program.
Apply to Become a DealerPhillips County dealer FAQ
Questions Phillips County businesses ask us
Is the AJ Shades dealer program a franchise?
What territory would I get as an AJ Shades dealer in Phillips County, Colorado?
What products can Phillips County dealers sell?
Do farm families actually buy premium shade?
What closes the hail and wind objection?
Who handles installation in Phillips County?
More Colorado dealer territories
Free estimate • No pressure
Phillips County’s dealer seat is open.
Wholesale shade systems for Phillips County dealers, American-made retractable awnings and motorized power screens, veteran-owned factory, training, and a 15-year warranty on every awning and screen sale.
Text AJ Shades
(909) 325-3110
Built by Family. Designed for Yours.
Owned
Made
on awnings & screens
five-star reviews
CSLB #951583