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Dealer Network · West Virginia

Become an AJ Shades Dealer in West Virginia

West Virginia lives on its decks and porches, mountain views deserve to be enjoyed, not squinted at. Sell American-made motorized screens and retractable awnings with wholesale margins.

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Prefer text? Text AJ Shades at (909) 325-3110

Our team has earned 605 five-star reviews.

Veteran
Owned
American
Made
15-Year Warranty
on awnings & screens
605
five-star reviews
Licensed
CSLB #951583

West Virginia's terrain gives its homes something special: elevated decks with long mountain views, wraparound porches, and outdoor spaces that are genuinely spectacular, for the few hours a day the sun and bugs allow. West-facing decks take brutal afternoon sun. Evenings bring the mosquitoes. And the classic West Virginia porch, for all its charm, is only comfortable when the conditions cooperate. Retractable awnings put the homeowner in charge of the sun. Motorized power screens put them in charge of the evening, bugs out, breeze and view intact. In a state where the porch is practically a cultural institution, these products don't need much explaining.

AJ Shades is a veteran-owned American manufacturer headquartered in Southern California, building a nationwide network of independent dealers for our Quality Improvement Products line, motorized power screens, open-roll retractable awnings, and full-cassette awnings. Plain terms on the model: AJ Shades' own installation crews serve only Southern California (San Diego, Los Angeles, Orange, Riverside, and San Bernardino counties). As a West Virginia dealer, you sell and install our products in your own market. We supply wholesale, train you on the line, and back every awning and screen with our 15-year factory warranty.

The market is wide open. Premium shade is essentially unrepresented across the state, from Charleston and Huntington to Morgantown and the Eastern Panhandle, which means the first credible dealer in each market sets the standard rather than competing on price. Dealers buy manufacturer-direct at wholesale and keep the retail margin, with no distributor layers. Deck builders, remodelers, and porch specialists already stand in the customer's outdoor space having the conversation; the dealer line turns it into installed-project revenue.

The division of labor is simple and dealer-friendly: AJ Shades manufactures in Southern California and installs only in San Diego, Los Angeles, Orange, Riverside, and San Bernardino counties. Everywhere else, including your market, our dealers sell and install, buying manufacturer-direct at wholesale and keeping the full retail margin.

West Virginia's porch culture is your built-in demand: the homes already have the structures, the families already live on them, and the upgrade from a bare porch to a screened, shaded outdoor room is one of the most satisfying transformations in home improvement. You are not selling a new habit, you are upgrading an old one.

West Virginia dealers, this is your market

Why West Virginia is ready for premium shade

Deck, porch, and outdoor-structure builders

The natural core. Every new deck in the Kanawha Valley or the Eastern Panhandle without shade is an incomplete project, the awning or screen package becomes the highest-margin line item.

Remodelers and general contractors

West Virginia's housing stock is full of porches begging for modernization. Motorized screens retrofit beautifully onto existing porch structures, a whole market most contractors haven't considered.

Home improvement and outdoor retailers

Stores selling grills, furniture, and outdoor living goods talk to the exact buyer daily. The dealer program converts that foot traffic into installed projects.

Charleston-Huntington anchors the southwest, Morgantown and North Central cover the growth corridor, with Parkersburg, Wheeling, and the Eastern Panhandle (Martinsburg, Charles Town) as secondary markets. Apply and we'll talk territory.

From inquiry to first install

How the dealer program works

1

Tell us about your business

Complete the dealer inquiry form with your business type, your West Virginia market, and the products you want to carry. A real person reviews every application.

2

Learn the line

You learn the line inside out, awning and screen construction, measuring, motorization and controls, and the positioning that wins West Virginia customers.

3

Stock and sell

Stock the wholesale catalog for showroom and customer orders. Nothing sells these products in West Virginia like a working unit the customer can touch and operate.

4

Grow with factory backup

When a measurement gets tricky or a customer needs warranty service, our team is behind you. You own the relationship; we honor the product promise, including the 15-year warranty on every awning and screen.

Questions before you apply? Text us at (909) 325-3110 any time, or call Richard Gutierrez at (949) 378-6642 (Se habla español) to talk through the program.

Prefer to refer homeowners for fully installed projects instead? See the contractor program, many West Virginia partners run both.

Apply to Become a Dealer →

West Virginia dealer FAQ

Questions West Virginia businesses ask us

Do these products make sense for older West Virginia homes?
They're ideal for them. The state's classic porches and elevated decks are exactly the structures motorized screens retrofit onto, the screen mounts to the existing posts and disappears when not in use. Retractable awnings mount to the house wall above the deck. No structural overhaul required in most cases.
How do they handle mountain weather?
Honestly by product: retractable awnings are fair-weather products with wind sensors for automatic retraction, mountain gusts and sudden storms mean retract. Motorized screens handle wind far better and stay deployed through rough weather. Training covers matching the product to the site.
What about winter?
Both lines retract into protective housings, the full-cassette awning seals the fabric completely, and screens roll into their cassette. Nothing is exposed to snow, ice, or freeze-thaw cycles. The 15-year warranty covers normal residential use.
I'm a small contractor. Can I really be a dealer?
Small contractors are our best dealers. You already have the customer trust and you're already on site. Training covers measuring, specification, and positioning, a working display on your own home does the selling.
How does wholesale pricing work?
Approved dealers order from the wholesale catalog at dealer pricing, which isn't published on the website. You set your own retail pricing for your West Virginia market. Manufacturer-direct, no distributor layers.
What support comes with the program?
Product training up front, then ongoing access to our team for specification questions and warranty service. Every retractable awning and motorized screen carries our 15-year factory warranty, handled through AJ Shades, so your customers get real backing and you get a closing tool.
Where is the premium buyer in West Virginia?
Closer than the stereotypes suggest. Charleston and Morgantown have established professional classes; the Eastern Panhandle, Harpers Ferry, Charles Town, Shepherdstown, is effectively a Washington DC exurb full of commuters with metro budgets and mountain views. The Greenbrier resort corridor and the New River Gorge tourism boom bring hospitality and short-term-rental demand, where outdoor space is revenue. The pitch writes itself: mountain views, real seasons, and homeowners who spend their weekends outside. One dealer covering the eastern half of the state touches every one of these markets.
What is the short-term-rental angle in West Virginia?
One of the strongest in the region. The New River Gorge national park designation supercharged tourism, and cabins and lodges from Fayetteville to Lewisburg compete on outdoor amenities, a great deck with real shade books at a premium and photographs better than anything. The Greenbrier Valley and the highlands around Davis and Thomas run the same playbook for the ski-and-leaf seasons. For rental owners, motorized screens are revenue equipment: they extend the usable season, cut the bug complaints, and show up in every listing photo. Dealers who learn the STR math, nightly rate times occupancy, close owners fast.
← All dealer territories|Contractor & dealer programs →

Free estimate • No pressure

Mountain views, minus the squinting.

Join the AJ Shades dealer network, American-made products, wholesale margins, and a 15-year warranty for West Virginia porches.

Text AJ Shades

(909) 325-3110

Se habla español

Built by Family. Designed for Yours.

Veteran
Owned
American
Made
15-Year Warranty
on awnings & screens
605
five-star reviews
Licensed
CSLB #951583
Become a DealerSubmit an inquiryText AJ Shades(909) 325-3110