Certified crews close more jobs.

The core modules run as live remote sessions scheduled around your jobs, not the other way around — evenings and weather days, with your crew’s actual upcoming projects as the coursework. There is no more effective way to learn specification than to specify the job you are installing next week, with a factory specialist reviewing your survey line by line. The video library backs it up: every procedure filmed step by step, searchable from the job site, so nobody has to remember everything from the session.

Factory hands-on sessions run periodically for crews that want time on the product before their first install — mounting practice, motor commissioning drills, and the service procedures practiced until they are muscle memory. And none of it ends at certification. The technical support line stays open for the life of the partnership, the video library keeps growing with new procedures, and the engineering review on every order means a factory specialist looks at your specification before it enters production. You are never installing alone.

Crew turnover does not reset you to zero either. Certification is per crew lead, and the re-certification path for a new hire is the same program at the same pace — no penalties, no waiting lists. Dealers who grow from one crew to three certify each new lead the same way, and the quality stays consistent because the standard never moves.

Training is one pillar of the partnership; the business model is the other. You sell and install in your market, buying wholesale from the manufacturer-direct catalog; we supply the products, the training, the engineering review on every order, and the 15-year warranty on retractable awnings and motorized power screens. AJ Shades’ own installation crews serve only Southern California — San Diego, Los Angeles, Orange, Riverside, and San Bernardino counties — and we never compete with our dealers. Inquiries from your territory are routed to you, not around you.

The lineup stays focused deliberately: retractable awnings in open-roll and full-cassette profiles plus motorized power screens — the Quality Improvement Products line. That focus is what makes the training deep instead of broad, and it is what makes your crew the undisputed local expert in premium retractable shade rather than a generalist who dabbles. Customers can feel the difference between the two, and they pay for it.

If you run an installation crew and want the shade category to become your most profitable line, start with the dealer inquiry and tell us about your business. The territory conversation includes your market, your crew, and your launch plan — and the training starts with your first real project, not a classroom.