Dealer Network · Kentucky · Somerset
Become a Dealer for AJ Shades in Somerset, KY
The Lake Cumberland gateway in Pulaski County: marinas, classic-car weekends, lake second homes, and a summer season that spikes shade demand all at once.
Prefer text? Text AJ Shades at (909) 325-3110
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Somerset is the front door to Lake Cumberland, one of the largest man-made lakes in the eastern United States, and Pulaski County life bends toward the water from May through September. Marinas ring the shoreline a short drive from downtown, houseboats and fishing boats fill the coves on summer weekends, and the county fills with visitors who come for the lake and spend in town while they are here. A dealer in Somerset does not sell into one neighborhood market; the territory is a regional hub whose rooftops multiply every mile toward the shore.
The second homes are the distinctive book of business. Lake houses, cabins, and second homes spread through the county around the marinas and along the roads to the ramps, owned by families from Lexington, Louisville, Cincinnati, and beyond who may be away for weeks at a time. Those owners think about their Kentucky home while sitting in another state, and they buy accordingly: app-based remote control they can run from away, shade they can close against a storm they watched on a weather app, and screens that keep a porch ready for the next visit instead of surrendered to insects between trips.
Somerset also works when the lake is quiet. The city is the regional retail hub for the surrounding counties, with the shopping, medical, and service base that pulls year-round households into Pulaski County subdivisions, brick ranch streets, and newer construction on the county edges. Somernites Cruise fills downtown with classic cars on summer weekends, a standing reminder that this is a town that gathers outdoors. Those year-round residents carry the same humid-summer complaints as any Kentucky homeowner: a west patio too hot to use, a porch given up to bugs by dusk, and shade that has to survive a fast lake thunderstorm.
Demand here arrives in a spike, not a trickle. The summer lake-season surge means second-home owners arrive in May wanting projects finished before the Fourth of July, and a dealer with a build-to-order line and no inventory bottleneck can say yes while fixed-structure builders are quoting fall start dates. A motorized screen turns a lake-facing porch into an insect-free evening room. A full-cassette awning shades a deck through a humid afternoon and seals itself away when a storm crosses the water. Remote control is not a gadget in this market; for an owner two hours away, it is the reason to buy at all.
No in-city specialist currently owns that pitch. Somerset shade searches surface general contractors, marina-adjacent handymen, and interior window-treatment shops whose lines stop at blinds. Nobody recruits a wholesale dealer to hold Pulaski County under a local name with a motorized line and a written warranty story. AJ Shades is a veteran-owned, American-made manufacturer: arms and housing out of Italy, American Sunbrella fabrics, French Somfy motors, and no Chinese-made materials in the build. Our own crews install in Southern California; in Somerset we recruit a dealer instead. City territory nests inside the wider Pulaski County dealer territory, with the full state picture on the Kentucky dealer hub.
The product line
What Somerset dealers sell
Remote-ready motorized shade for lake second homes, marina-town porches, and humid Pulaski County summers.
Motorized Power Screens
Zip-track Somfy-powered screens with app-based remote control, sized for lake-facing porches and covered patios. An owner hours away can drop the screens before a storm or before arrival, insects stay off the porch between visits, and the screen retracts fully when the view of the water is the point.
See power screens for dealersFull-Cassette Awnings
The second-home answer for lake houses and cabins: sealed housing that protects fabric through humid summers and empty winter weeks, wind-sensor auto-retract for fast storms off Lake Cumberland, remote operation from the owner’s phone, and 15-year factory warranty coverage a careful absentee owner can verify in writing.
See cassette awningsOpen-Roll Retractable Awnings
Honest on-demand shade for the rear decks and patios of Somerset’s year-round neighborhoods, installed in a day without footings, framing, or a construction season. The same 15-year factory warranty as the cassette line makes this the practical first project when the lake-season calendar will not wait.
Browse the dealer catalogFifteen-year, factory-serviced warranty coverage on every retractable awning and motorized power screen, American-made, and a clear difference from interior-first blind shops or aggregator-matched installers. Homeowners comparing the retail picture read our retractable awnings and motorized screens pages; the local dealer owns the sale that follows.
Territory opportunity
Lake second homes, the retail-hub base, and cruise-weekend streets
Three Somerset lanes, one dealer territory, and a seasonal spike nobody local is built to catch.
The lake second-home lane runs from the marina roads to the cabin streets around Lake Cumberland, where owners arrive in spring with a project list and a deadline set by the summer calendar. App and remote-control shade they can manage from away is the headline ask, and a dealer who installs before the season and services between visits owns a book of owners who talk to each other at every marina.
The year-round retail-hub lane covers the subdivisions, brick ranch streets, and newer construction of the county seat itself, where households drawn by the regional shopping and medical base invest steadily in their primary homes. These buyers want the porch back from the bugs and the west patio back from the heat, and they compare warranty in writing before they sign.
The Somernites and gathering lane is the visible one: a downtown that fills with classic cars on Somernites Cruise weekends, restaurant patios that work hard all summer, and homes whose owners entertain outdoors as a way of life. Commercial and residential shade installed on these streets is public work; a screened porch on a cruise-route corner sells the next three jobs in the neighborhood.
The lake-season spike lane ties the other three together: demand concentrates between the first warm weekend and the Fourth of July, and it rewards a dealer whose line is built to order, installs in a day, and needs no stocked warehouse to move fast. Apply today for a straight answer on Somerset availability.
Why partner with AJ Shades
The Somerset dealer edge
General contractors and interior shops leave the Pulaski County dealer seat empty.
1. Wholesale, not franchise. No franchise paperwork, no royalty stream, no annual fees. Wholesale pricing on American-made retractable awnings and motorized power screens, sold under your own Somerset name, means the margin and the customer relationship compound inside your business instead of flowing to a franchisor or an out-of-county dispatch office.
2. A full line beats a single specialty. An interior blind shop, a general contractor, or a handyman offering shade as one task among many can each sell only a slice of the job. An AJ Shades dealer arrives with screens, full-cassette awnings, open-roll awnings, and keeps the whole project under one Pulaski County name.
3. Remote control wins the second-home sale. Fixed covers cannot be managed from two hours away, and they sit in lake weather all winter. Your line opens, closes, and protects itself on command from an owner’s phone, with wind sensors standing guard between visits. For a Lake Cumberland second home, that difference is the whole pitch.
4. The 15-year warranty, in writing. Fifteen years of factory-backed coverage on every retractable awning and motorized power screen is a promise an absentee owner can verify before signing, and no in-city competitor or aggregator-matched installer currently puts an equivalent written commitment in front of Pulaski County homeowners.
5. No inventory, no new crew. Systems are built to each job’s exact measurements, so a Somerset dealer adds a premium motorized line with zero stocked inventory and the install crew already on the truck, a real advantage in a market that sleeps in winter and sprints in summer. Training, measuring support, co-branded marketing, and the dealer portal come with the program.
If your Pulaski County operation is installation-led, the contractor program may be the better fit; it is built for crew-first contractors who want the product line without the dealer territory structure, and Kentucky partners sometimes hold both.
Apply to Become a DealerSomerset dealer FAQ
Questions Somerset businesses ask us
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Free estimate • No pressure
Lake season does not wait. Sell shade that keeps up.
Dealer pricing on retractable awnings and motorized power screens for Somerset, veteran-owned factory, full training, and a 15-year warranty behind every sale.
Text AJ Shades
(909) 325-3110
Built by Family. Designed for Yours.
Owned
Made
on awnings & screens
five-star reviews
CSLB #951583